Generali Thailand Supports Khaokho Marathon
for the 7th Consecutive Year
Generali Thailand continues its support of one of the year’s highlight running events, “Generali Presents Khaokho Marathon 2026” for the seventh consecutive year, reinforcing its commitment to promoting good and sustainable health and well-being among Thai people. This year, the event introduces a refreshed race route through scenic natural landscapes, inviting runners to recharge their energy and challenge themselves amidst breathtaking surroundings. Participants can enjoy panoramic views of lush green hills and wind turbine fields up close, while also receiving group accident insurance coverage with a total insured amount of THB 118,800,000.
The event was honored by the presence of Mr. Arsh Kaumi, Country Manager and CEO of Generali Thailand; Ms. Chorfa Yuktanun, Chief Marketing and Customer Officer of Generali Thailand; and Mr. Yos Tanyasuntonskul, Head of Bancassurance and Partnerships at Generali Thailand , together with employees, agents, and partners, who participated in various race categories, including the 50-kilometer Super Ultra Marathon, 25-kilometer Super Half Marathon, and 15- kilometer Super Mini Marathon.
As the title sponsor, Generali Thailand also provided group accident insurance coverage for participating runners, with a total insured amount of THB 118,800,000. The insurance policy was officially presented to a representative of MW Sport, the event organizer.
In addition, Generali, through Generali First Club and GEN 365, brought a variety of activities to welcome participants and create a vibrant atmosphere. These included fun game booths such as shooting and can-toss games, as well as the Gen Café, serving refreshing beverages. A free photo booth was also available, allowing participants to capture memorable moments from the event.
This activity reflects Generali Thailand’s strong commitment to enhancing quality of life, promoting health and well-being, and fostering meaningful relationships with communities and partners to drive sustainable growth. The event was recently held at B.N. Farm, Khaem Son Subdistrict, Khao Kho District, Phetchabun Province.
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