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Panasonic Organizes the 4th Hero Run, Uniting to Care for the Earth and Support Medical Equipment for the Faculty of Medicine at Vajira Hospital


Panasonic Organizes the 4th Hero Run,
Uniting to Care for the Earth
and Support Medical Equipment for
the Faculty of Medicine at Vajira Hospital

The Panasonic Group in Thailand recently organized the 4th edition of the marathon ‘Panasonic Hero Run Green Impact for Charity 2024’ under the ‘Panasonic Cares’ initiative, which underscores the company’s commitment to conducting business’ For the Well-being of People, Society, and the Planet.’ The initiative prioritizes sustainable health, safety, and comfort for individuals, society, and all life on Earth. The charity run took place at Siam Premium Outlet Bangkok.


Mr. Hidekazu Ito, 
CEO of the Panasonic Group in Thailand, led Panasonic employees and their families, Panasonic scholarship students, along with customers and partners including Ajinomoto, amino VITAL, Birdy, M-CIN, Pocari Sweat, Daily Me, and Siam Premium Outlets Bangkok together with over 1,305 , in the ‘Panasonic Hero Run Green Impact for Charity 2024.’ The event aimed to unite efforts and inspire a spirit of giving by donating 204,104 baht to the Faculty of Medicine, Vajira Hospital, Navamindradhiraj University, to support the purchase of essential medical equipment, enhancing hospital services and educational support. Assistant Professor Dr. Chakrawut Maneerit, Dean of the Faculty of Medicine at Vajira Hospital, Navamindradhiraj University, accepted the donation on behalf of the university.


The “Panasonic Hero Run Green Impact for Charity 2024” supports the Panasonic Green Impact initiative, the global environmental vision of the Panasonic Group. Last year, the Panasonic Group in Thailand began converting running distances into trees, with every 10 kilometers resulting in one tree being planted across the country, including 570 trees in Khon Kaen Province. This year, the campaign invited employees to participate in the charity run in early October in two formats: an in-person run that completed over 5,160 kilometers and a virtual run that contributed another 3,593 kilometers. Together, these distances will be converted into 875 trees, which will be planted in Phra Nakhon Si Ayutthaya Province.

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About Panasonic Cares

“Panasonic Cares” is a collaborative CSR project by the Panasonic Group in Thailand, launched in 2023 under the concept “For the Wellbeing of People, Society, and the Planet.” It underscores Panasonic’s commitment to conducting business prioritizing sustainable health, safety, and comfort for individuals, society, and all life on Earth. The initiative aligns with the Sustainable Development Goals (SDGs) in three dimensions: Good Health & Well-Being, Quality Education, and Life on Land. In 2024, the project integrated additional SDGs into its operational framework, including “No Poverty” and “Responsible Consumption and Production,” while aligning with Panasonic GREEN IMPACT, a long-term global environmental mission for the Panasonic Group.

Panasonic Group Environmental Initiatives

The Panasonic Group has set forth its long-term environmental vision, "Panasonic GREEN IMPACT," with the aim of achieving both a better life and a sustainable global environment for all. Under PGI, Panasonic Group strives towards achieving virtually net zero CO2 emissions from its own operations by 2030 and will contribute an impact of more than 300 million tons (*1) of reduced and avoided CO2, which is equivalent to about 1 percent of the current global total of approximately 31.7 billion tons (*2) by 2050. The group also works on business activities to realize a circular economy in which resource efficiency contributes to decarbonization and reduces the consumption of limited natural resources.


*1: CO2 Emission factor based on 2020  

*2: 31.7 billion tons of energy-derived CO 2 emissions in 2020 (Source: IEA)

Panasonic GREEN IMPACT - About Us - Panasonic Holdings


Photo caption (From left)


001: Mr. Hidekazu Ito, CEO of the Panasonic Group in Thailand (sixth from the left), led the Panasonic family team, along with Panasonic scholarship students, customers, and partners, totaling over 1,305 participants, in the "Panasonic Hero Run Green Impact for Charity 2024" event.

002 : Panasonic Group Executive Team

003 - 04 : Mr.Hidekazu Ito, CEO of Panasonic Group in Thailand Panasonic Solutions (Thailand) Co., Ltd. (PSTH)

005 – 023 : Event atmosphere

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